Mahindra has officially launched its brand-new SUV, Mahindra XUV 7XO, in India with an introductory ex-showroom price starting from ₹13.66 lakh. This model is essentially the updated version of the popular XUV700 but comes with new design language, advanced features, and refreshed technology. The introductory price will apply only for the first 40,000 customers, and bookings are scheduled to open from January 14, 2026.
With this launch, the XUV 7XO takes direct competition to Tata Safari, MG Hector Plus, and Hyundai Alcazar in the premium 7-seater SUV segment.
Bold New Exterior Design
Mahindra XUV 7XO carries a dramatically redesigned exterior while staying true to its muscular SUV character.
Key highlights include:
•New aggressive grille design
•Reworked LED headlamps with C-shaped DRLs
•Stylish connected LED taillamps
•Redesigned bumpers
•Fresh alloy wheel designs
The stance is now more premium, wider, and futuristic, giving it a strong road presence.
New Dual-Tone Premium Interior
The cabin of the XUV 7XO has undergone a massive transformation. Inspired by Mahindra’s electric SUV XEV 9e, it now offers:
•Triple-screen setup
•New two-spoke steering wheel
•Touch-based climate control panel
•Panoramic sunroof
•16-speaker Harman Kardon sound system with Dolby Atmos
•Dual-zone automatic climate control
•Ventilated front seats with Boss mode
•Wireless charging and connected car tech
The cabin quality has improved significantly, making it feel luxurious and technology-focused.
Engine & Performance Options
Mahindra continues to offer the same powerful engines as the XUV700:
•2.0-litre turbo-petrol engine
•2.2-litre diesel engine
Both engines are paired with:
•6-speed manual gearbox
•6-speed automatic gearbox
Higher variants will also offer AWD (All-Wheel Drive). Suspension tuning has been updated to provide a smoother ride and improved stability.
Level-2 ADAS & Safety Upgrades
The XUV 7XO packs advanced safety technology, including:
•Level-2 ADAS suite
•Adaptive cruise control
•Lane-keep assist
•Automatic emergency braking
•540-degree camera
•Multiple airbags
•Electronic stability control and ISOFIX
Mahindra claims that the SUV is engineered to target a 5-star Bharat NCAP safety rating.
Mahindra XUV 7XO Price & Bookings
•Starting price: ₹13.66 lakh (ex-showroom)
•Prices applicable for first 40,000 units only
•Bookings open: January 14, 2026
•Available in 6-seater and 7-seater layouts
Competitors
The XUV 7XO will rival:
•Tata Safari
•MG Hector Plus
•Hyundai Alcazar
Given the aggressive pricing and long feature list, Mahindra is aiming to dominate the family SUV market again.
Final Verdict
The Mahindra XUV 7XO brings:
✔️ fresh design
✔️ feature-loaded interior
✔️ powerful engines
✔️ ADAS safety tech
All this at a competitive price makes it one of the most value-packed SUVs of 2026.